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| General Articles :: Hot Career Zone |
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| Working it With a Communications Major |
| by Diane Anselmo |
"How can I help?"
"Where can I get help?"
In the wake of a disaster, these are two common questions that people need answered. That's where Nancy Retherford comes in. As a Red Cross communication and marketing associate for domestic and international disasters, it's Retherford's job to get the word out to the public on what to do and how to get assistance.
"I respond to disasters," says Retherford. "It's my job to let people who are affected by a disaster know where to go for help, and to let those who are not affected know how they can help."
Being such an instrumental part of the recovery process, Retherford almost always finds herself right in the middle of everything; as soon as she gets word, she immediately heads out to the disaster site.
"During a disaster, I figure out the best way to get information to the public." This can involve Retherford speaking to the media or going to meetings and community events -- whatever works best for the situation. "My top priority is to get people the information they need as quickly as possible," says Retherford.
Lend a Hand When You Can
Retherford always knew her interpersonal skills would come in handy; that's why she chose communications as her College major. Shortly after college, Retherford applied for a position with the local Red Cross in her hometown. And after several years in their communications and public relations department, she moved on to her current position.
For those looking to pursue a similar career, Retherford advises getting involved with the local chapter of the Red Cross or any other service organization on a volunteer basis during spring and summer breaks.
"It's great experience and a good way to get your foot in the door," she says. Once you reach college, you can seek out an internship in a related field, while keeping an eye out for future career opportunities. Majoring in something related to the communications field is a good move if you're looking to follow Retherford's career path.
Passion Breeds Purpose
There's no denying it, Retherford is passionate about her job. "The best part is that I have the privilege of having a role in helping people during times of need and helping them take steps toward recovery," she says.
Of course, there are parts of her job that Retherford could live without. "Sometimes it's hard being away from my family for long periods of time."
Think a service-oriented career is in your future? Retherford has a few words of advice: "You need to be very flexible and laid back. There is an incredible amount of stress involved, but if this is what you truly love doing, then you will be successful at it."
About the author:
http://www.CollegeSurfing.com/content
Diane Anselmo is a frequent contributor to The CollegeBound Network. Learn more about finding a school that's right for you.
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