More About Fashion Merchandising Careers
by Dawn Papandrea
Once you've decided that a career in fashion merchandising may be for you, and you've begun researching fashion merchandising schools, you'll want to delve a little deeper into what the job entails. For starters, to be successful in fashion merchandising, you have to be able to work well with others, have strong communication skills, and will most likely have to live in or commute to a large metropolitan area. Ready to learn more about fashion merchandising?What does a fashion merchandiser do?
Unlike other careers within the fashion industry, fashion merchandising is about understanding every nuance of the field. This means that fashion merchandisers must learn not only how to design clothing/jewelry/their fashion item of choice, but how to get an item from the conceptual stage into the hands of consumers.
As a result, fashion merchandisers learn about everything from how to get their design manufactured with the right materials and in the right quantity to how to successfully market and sell their product to interested buyers. In addition, fashion merchandisers are tasked with identifying and predicting the fashion trends that companies and designers should capitalize on. In general, fashion merchandisers occupy a position of great responsibility that requires both the right knowledge and management skills.
By attending fashion shows, buying fashions, handling advertising and marketing, managing retail outlets, negotiating with suppliers and manufacturers, and setting up store displays, fashion merchandisers work to craft a positive consumer experience. They know that presentation counts, and they motivate consumers to connect with their products.
Day to day, your responsibilities could change, making your career as a fashion merchandiser an exciting one. For instance, you might be conceptualizing fashion displays, meeting with buyers, or collaborating within a design team.
How much do fashion merchandisers get paid and what kinds of fashion merchandising job can I get?
According to the data from Payscale.com, depending upon their specific area of expertise, fashion merchandisers earn a median salary somewhere in the range of $40,000 to $60,000. The key to earnings growth is to build up your experience and skills, and you'll continue to move up in the field. Naturally, salary varies from company to company, and may be dependent on which area of the country you work in. The most competitive salaries are usually for those willing to live in large cities where major fashion companies or retailers are located.
Of course, once you work your way up in the glitzy and glamorous fashion world, the sky is the limit.
Fashion merchandisers may have different roles depending on which type of company employs them. You might work directly for a design label, or you can work as a purchasing agent or buyer for a major retailer.
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